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NIKE FOOTBALL:
SUPER BOWL ATL
When the Super Bowl arrived in Atlanta, the city’s reputation as a harbinger of dreams made it the perfect host for a game surrounded by dreamers.
From the ATL’s activism to its athletes, the stories we crafted for Nike’s DREAMS ARE MADE HERE space were encapsulated in 8 unique silos that reflected the past and potential of a city where anything is possible.
IDEATION & COPYWRITING:
PARADOX
IDEATION & DESIGN
WSDIA
PHOTOGRAPHY
MO DAOUD
CLIENT
NIKE NORTH AMERICA
CHICAGO USA
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